Hosting Contests to Generate Links
Posted by: srini28 in Untagged on
Aug 13, 2009
Now one of the most sensible marketing strategies is to make sure that you have plenty of people coming to browse on your website or blog is to host a contest.
One particularly effective marketing strategy is trying to get people more interested in your product by hosting a competition in such a manner, that they have to answer a couple of questions and if they get the answers right, they get a free sample of any product of their choice available on the online site. This marketing strategy is extremely effective, (because you are going to give away a product as a prize), because word of mouth is going to spread news about your website, products and services faster.This can be considered to be one of the smartest marketing strategies online, because not only are people going to be extremely interested in coming to your website to see which contests you have on, but if you have published the photograph of the winner, along with his/her contact address (to show that he/she is a genuine client of yours,) you are going to see a clear rise in traffic coming to your blog or website.
If one looks at the example given above, he comes to the firm conclusion that hosting contests to generate links is an extremely popular and sensible marketing strategy to be utilized by every website owner or blog owner. Every single posting went on to the forum, and the next contest idea is going to incorporate these successful tips to make the contest gain even more interesting.
Prizes are all very good, but cash incentive is even better. Multiple submissions, especially in the shape of reviews, criticism, or just ordinary postings on your blog, should be appreciated and a person who sees his name on a website is going to feel really pleased, and there is absolutely nothing blasé about it! He is going to come to your website again and again.
Ask a poster to submit his links in a reciprocal link submission format. He is going to be glad to have your blog on his site and his blog on yours. Of course you have to make sure that that particular blog does have some relevant content and is not spattered with random keywords. But if he has submitted an article or review or a posting to your website, it shows that he is a serious blogger. So, that is all for the better.
Add to the excitement by announcing the bloggers or posters, who seem to be gunning for the first 2nd and 3rd place. This is going to fire up the competitive spirit of everyone and they are going to roll up their sleeves and say, "Oh yeah, I can write even more blogs, articles, reviews than the ones posted here, and better ones by far, so there." And if the prize is a cash prize, you would be surprised at the enthusiastic response.
Make sure that there are stringent rules about the submission. If you hold the contest in a professional manner, the viewers and posters are going to consider the contest to be a proper and legitimate real, no holds barred contest.
Do not go in for spamming your target market, it is going to annoy them. Go to a specific group, and asked the group leader, especially if it happens to be on Yahoo to spread the glad word that you are holding a contest. And then wait for the response.
You might want to go on social networks and ask group moderators if they want to tell their own mail groups about your contests. So with all these links generated, you can be sure you are on a successful thing!


