Posted by: admin in seo, link building on
Jul 1, 2010
Don't let people make SEO a big messy maze. It's not. It's simple, if you keep it simple. At Simplosys, we like simple. So much so that we named the company after that :)
Now, this doesn't mean it's EASY. There's a difference. The concept is simple. Which is what you need to understand. VERY well. Then the implementation will depend on how well you execute the simple concept. But if your understanding of the basic concept is flawed, you'll never get results, really, never.
So, here you go:
Five-six years ago, people hadn't still figured out the Google formula as clearly. Good ol' dark ages when SEO was a term not many even knew about. Times when you could rank high with just a few links from random sites via link exchanges. Times that have changed for the better now.
Now, link exchanges are almost a thing of the past. They still work and are beneficial to get direct traffic but getting links from links pages with tons of other links are not really that helpful anymore. From highly relevant pages, OK, may be..
But why am I telling you stuff you already know? Let's get to the point. I know you want to know what works today. Here you go. This is it.
Posted by: admin in seo, scholarships, links, contest on
Sep 25, 2009
Contests make for great SEO! We talked about Hosting Contests to Generate Links earlier and we've seen this work more and more. Here are some ideas to host contests that serve more than one purpose.
1. Caption contest
Put up a funny picture relevant to your website. Then invite your visitors to log in to your site (there you go, more registered users) and write a caption for that image (more content). Have others vote for the best caption (more user interaction) and then give away something super cool for that audience as prizes (this gets proomted on giveaways sites and usually catches on in twitter, digg, etc. - so more buzz and links!). And the best part? You don't have to offer expensive prizes. Just offer them something that's valuable to them and overstocked with you or a service that's not much of an additional cost to you or your staff.
http://www.simplosys.com/blog/is-seo-spam
I remember having a heated debate with a friend that works at Yahoo Search about whether SEO involves spamming the search engines for links and whether all SEO's are spammers. He seemed to be a right-wing conservative on this matter, understandable, considering his job every day is to come up with ways to make seach better and SEO's skewing results makes it harder for him. I've given this a lot of thought and I've come to the conclusion that, if done right, it's not. The focus should be on making sure that's value addition to the Internet all along the way.
Testimony to this is that even Yahoo, in their web hosting packages, has entire sections dedicated to SEO, and in fact, has a blog dedicated to that as well...http://ystoreblog.com/blog/category/seosem/. So I guess seo is not really spamming afterall. Finding creative ways to get links is not a bad thing then...it's just marketing. Spamming is bad though, and we all agree on that. The line is gray and it will remain that way until some of the geniuses at the Search Engine companies figure out a way to truly differentiate good content from bad, and start giving less importance to links and more to quality unique content.
There are some very good posts on this topic. I've read many over the years and I am going to list them as I run into more on this topic..
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