Creative Online Marketing, Link Building and Ecommerce

Article Marketing is perhaps the easiest and most common form of link building. Everyone does it. Either themselves or through their SEO or a link building service. There is nothing wrong with it when it's done right and in moderation.

One problem with article marketing is that it's difficult to measure results right away. Directories take days or even weeks to approve an article and this can make it hard to know whether your submission was right, was approved, Etc., especially if you are submitting tens or even hundreds of articles, for yourself or multiple clients. 

Here's some tips that I've used that have helped me increase the acceptance rate and stay on the good books with article directories that I submit to. 

The way to be on their good books is to keep things clean.

1. Good content that is informational, no sales pitch, no direct product or service references
2. No links or domain references in content
3. No more than 2 links in resource box. Some accept three but if you do 2, that'll get you accepted in most places.
4. Links in resource box should be unique , no multiple links to same page.
5. - submit right version (html vs plain text) of content and resource box as required by the directory.
6. Keep articles by one author on same type of content. (this is not a must but articles on totally disparate titles don't look nice on your profile. Pick a couple of topics that you love to write and post accordingly. Also, if you submit on behalf of other clients, make sure you create new authors/pen names when submitting articles for each client).