Creative Online Marketing, Link Building and Ecommerce

Yet another Google innovation...and this one has some promise - one of the better releases from Google in the recent past. Buzz was pretty good, but is unlikely to change Facebook or Twitter's domination in my opinion. Anyway, I digress.

 The Google Apps Marketplace holds the promise of bringing Enterprise Class apps to customers via Google Apps. More integration is good. There are a million web apps out there. This one will help bring more into the Google Apps framework.

First thoughts were - WOW - this could be a game changer. What a great way for smaller players to enter the Enterprise Software marketplace. Google Apps has over 2 million Corporate customers. And adding your apps here makes your company known to them almost right away. No better way to market to that segment than integrating your web app with Google Apps. And that's enough reason to expect thousands of apps to crop up in no time.

Crappy ones like this one which is not really an App will hopefully get buried once enough apps and reviews are in. I wonder how it has 33 reviews within a week of the Apps Marketplace release. Smells fishy to me...

 Anyway, the KEY will be to see how many FREE apps come up quickly. Most of the good ones at present seem to be paid apps or their free versions are too limiting. Also, a separate section for free versus paid apps like the Apple Apps store could be a great benefit...hope to see that soon..

 So, will this be a real game changer? I am still a skeptic...but it's Google we're talking about...we'll see...